< = > !

"< = > !" means exactly what it says. Less is more! It's so simple yet so very difficult to achieve. While virtually every marketer appreciates this equation intellectually few are able to put it into practice.

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To view this article in its entirety directly from our website, please click on the appropriate link below. We have also provided a pdf link if that is your preferred method of viewing. And finally, we have provided a link to our Blog where your comments are always welcome. Should you experience any problem in opening any of these links, please contact Lori Vandervoort at lorivan@bdn-intl.com or call 800-255-9831 (620-431-0780). 

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The DISPATCHES^TM for March 3, 2014 can be found here: http://www.bdn-intl.com/LESSISMORE.php

A printer / handheld friendly version can be found here: http://www.bdn-intl.com/printpage.php?id=499

It is also available in PDF here: http://www.bdn-intl.com/uploads/LESSISMORE.pdf