WHAT MARKETERS CAN LEARN FROM THE iPAD 2

The iPad 2 went on sale Friday, 11 March. As expected, lines of eager customers formed around Apple stores and reports of out of stocks, and backorders, fed the mania. It seems that Apple Corporation can't make enough of the iPad 2 to keep-up with the initial surge in demand.

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The DISPATCHESTM for March 13, 2011 can be found here:
http://www.bdn-intl.com/WhatMarketersCanLearnFromIPad2.php


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http://www.bdn-intl.com/uploads/WhatMarketersCanLearnFromTheIphone2.pdf