Monday, February 22, 2016

INTRODUCTION THE BRAND CLARION



From time to time we recommend books, articles and videos that we believe are worthy of sharing consistent with our mission of making our marketing matter more.

We’ve recently come across the Brand Clarion, a fresh new voice, who is “Speaking my mind on brand marketing to strip away the illusion of ignorance and blind obedience to dogma in order to make marketing matter more.” We believe the Brand Clarion’s mission and messages are consistent with, and reinforce, what we try to do each and every week with DISPATCHES.
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To view this article in its entirety directly from our website, please click on the appropriate link below. We have also provided both a handheld version link and a pdf link to allow for your preferred method of viewing. 
Should you experience any problem in opening any of these links, please contact Lori Vandervoort at lorivan@bdn-intl.com or call 800-255-9831 (620-431-0780).

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The DISPATCHESTM for August 10, 2015 can be found here:
http://www.bdn-intl.com/INTRODUCINGTHEBRANDCLARION.php
 
A printer / handheld friendly version can be found here:
http://www.bdn-intl.com/printpage.php?id=592

 




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