THE REAL MEANING OF POSITIONING
With our upcoming Power
Positioning College now less than one month away, our minds are naturally
on this endlessly fascinating (and critical for brand-building) subject,
Positioning - more specifically, Brand Positioning. And while it might seem
basic, this week we wanted to go back and start at the beginning - with a
simple but timeless definition of the meaning of Brand Positioning.
If you haven't already signed up for the Power Positioning College in Evanston, Illinois October 30 & 31, time is short and space limited. Just contact Lori Vandervoort, lorivan@bdn-intl.com or 800-255-9831 (620-431-0770).
If you haven't already signed up for the Power Positioning College in Evanston, Illinois October 30 & 31, time is short and space limited. Just contact Lori Vandervoort, lorivan@bdn-intl.com or 800-255-9831 (620-431-0770).
To
view this article in its entirety directly from our website, please click on
the appropriate link below. We have also provided both hand-held and pdf links to
allow you to select your preferred method of viewing. Note that depending upon
the configuration of your particular computer, it may be necessary for you to
copy and paste into your address window.
Should
you experience any problem in opening any of these links, please contact Lori
Vandervoort at lorivan@bdn-intl.com or call 800-255-9831 (620-431-0780).
The
DISPATCHESTM for October 1, 2012 can be found here:
http://www.bdn-intl.com/RealMeaningOfPos.php
http://www.bdn-intl.com/RealMeaningOfPos.php
A
printer / handheld friendly version can be found here:
http://www.bdn-intl.com/printpage.php?id=424
http://www.bdn-intl.com/printpage.php?id=424
It
is also available in PDF here:
http://www.bdn-intl.com/uploads/RealMeaningOfPos.pdf
http://www.bdn-intl.com/uploads/RealMeaningOfPos.pdf
posted by BDN International @ 7:28 AM
2 Comments
2 Comments:
guys, the three links are dead.
keep up the great posts.
Sorry for the inconvenience. You will need to copy the address and paste it into your address bar in order for it to work. It all depends on your individual configuration, but that should work. Or, if you'd like to send me your email address, I'd be happy to send you a pdf version. You can reach me at lorivan@bdn-intl.com. Thanks for your interest in our publication.
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